London, 21st September 2016: For the second year running, Ace Hotel Shoreditch is collaborating with Modern Design Review to present Ready Made Go II, for the London Design Festival. The project includes commissions of six London-based designers who have each created limited edition installations or design objects. Each commission has been integrated into the fabric of the hotel, positioned in-situ per their intended design and use and enjoyed by festival attendees and hotel guests.The carefully curated team of designers includes: Assemble, Jochen Holz, Kellenberger-White, Patternity, Silo Studio, and Toogood. With items ranging from small and practical everyday essentials to more ambitious larger installations that go beyond temporary exhibition pieces, all products are designed to serve a real purpose and address specific problems. Many of the items will be available to buy from the hotel.
"Working with Modern Design Review has challenged our own perceptions of design within the hotel space. With works ranging from large-scale to handheld creations, from unconventional objects to practical ones, this year's London Design Festival is bringing forth new materials, ideas and outcomes." – Kelly Sawdon, Partner/Chief Brand Officer, Atelier Ace/Ace Hotel Group
“It is wonderful that Ready Made Go is an on-going collaboration. There is genuine enthusiasm from everyone involved to simply make great products. Ace Hotel Londoncontinue to be the best creative partners we could wish for; open, engaged, informed.” Laura Houseley, Editor-in-Chief, Modern Design Review
As the main hub of the Shoreditch Design Triangle, Ace Hotel London is a central destination during the festival, boasting with a whole list of events from Salon curated conversations to a live auction.
Assemble + Granby Workshop - 'BBQ' TilesTurner Prize winning creative ensemble Assemble have assigned the production making facilities of their acclaimed Granby Workshop to making an original series of ceramics for Ready Made Go. In an exciting and ad hoc adaptation of traditional smoke firing techniques, Granby Workshop are producing hundreds of original ceramic tiles in a domestic BBQ, each with an individual and original pattern created by sawdust-infused smoke. The tiles have been used to clad the 7th floor bar at Ace Hotel Shoreditch.
Jochen Holz – ‘Amorph’ drinking glassesJochen Holz uses original techniques and processes to produce glassware in his East London workshop. For Ready Made Go he has developed a series of drinking glasses made from borosilicate glass. Each glass is textured and roughly cut. The imperfections of the process are celebrated in the final object, making each tactile glass unique. The glasses will be used by Ace Hotel Shoreditch for a new in-room cocktail service.
Kellenberger-White - 'Here & There' SignageGraphic design studio Kellenberger-White has created a bespoke hand painted alphabet for Ace Hotel London. This exercise in raw and intuitive font drawing (a contemporary calligraphy perhaps) has produced an expressive and playful signage system for the hotel lobby. Although characterful, the Here & There Signage is ultimately functional; a tool with which the everyday happenings of the hotel can be communicated.
PatternityGrace Winteringham and Anna Murray of creative studio PATTERNITY have collaborated with Therapiekletterwand, who specialize in climbing walls, and applied their extensive knowledge of and passion for pattern to an exciting new permanent addition to Ace Hotel London. The 3.2m high climbing wall can be adjusted in inclination with a hand winch from overhanging 10° to 50°. True to PATTERNITY’s core design philosophy ‘that pattern has the power to drive positivity and well-being,’ the bespoke monochrome design celebrates the act of climbing itself with the resulting dynamic gradient pattern serving as a visual celebration of the value of patience and perseverance in the journey towards strength and personal growth.
Silo StudioAttua Aparicio and Oscar Lessing of Studio Silo have cleverly reappointed an industrial component in the design of their Beam soap dishes. The dishes are made from sections of extruded Aluminium ‘I beam’ profiles, more usually used for architectural construction. The beams are sliced, tumbled, and anodised in signature Studio Silo colourways. The soap dishes will become a feature of every Ace Hotel Shoreditch bathroom.
ToogoodBritish fashion label Toogood has designed handmade quilts for Ace Hotel London. A key influence on Toogood's most recent clothing collection was the idea of the gambeson, a sophisticated form of medieval padded armour; the intricate quilting techniques used to sew such garments represented an intriguing collision of feminine crafts and masculine bellicosity. The Doublet takes this concept and shifts it into soft furnishings: the bedspread design retains the broad T shape, placket and patch pockets of a padded jacket, abstracted and simplified in gunmetal grey percale. Graphic hand-stitched wadding, picked out in thread, reconnects this military tactic with its domestic origins.